10 – How to put Strategy in Action by creating organizational alignment

Strategy video /

The last 3 videos of STRATEGY4ACTiON are about how to put Strategy in Action. This video is about creating organizational alignment. We have to making sure all your physical and intangible assets, namely your people and your Culture are aligned and engaged to make your plans work.  

Once they have figured out their Strategy, most companies will out it one a paper, assign executives to their goals and hope it happens.  As the saying goes, “hope is not a strategy”.  Strategy4Action goes much deeper than that.

There is not a lot out there in terms of case studies or scholarly research on how to put strategy in action.  The best Model is McKinsey’s 7S Framework which compels companies to look at several areas of the organization and get them aligned.  Strategy4Action developed a few intuitive techniques to make sure that, as we investigate the different areas of the organization and generate actionable suggestions to make sure they support he company’s Strategy.  This includes looking at your skills, your Value chain, Systems, Organizational structure, Culture and Shared Values.  One important additional step we included will improve the Coordination among the different departments and/or divisions of your company which is extremely important when implementing Strategy and making a company more efficient.

Part of putting your Strategy in Action is making sure your key assets are aligned to your strategy and that there is Strategic Fit within the organization.  That’s one of the reasons why we did an Internal Analysis (video5) – to we have a starting point.  The Strategy4Action Framework has a several tools to make sure everyone and everything is one the same boat and paddling in the same direction.

Watch the full video of ex Honeywell CEO, David Cote talking about how he improved Operations at Honeywell: https://www.youtube.com/watch?v=C7U5o67i17U

Watch the full video of ex Honeywell CEO, David Cote talking about how he improved Culture at Honeywell: https://www.youtube.com/watch?v=nl96Nk_7A1E

David Cote interviewed by Sean Delaney, July 2020 – Watch full video here: https://www.youtube.com/watch?v=3shnqxk_iPM

The Strategy4Action Framework is a step-by-step guide to define or fine-tune your company’s Strategy and put it in action.

Learn about the whole Strategy4Action framework here: Strategy4Action – S4A Steps